Friday, August 8, 2014

New Box Set: Scientific Advertising Origins


Scientific Advertising Origins - Where and How Modern Marketing Started

All effective modern marketing can be traced to three authors in one time period.

You only find this by studying the greats, and who they studied, and then who THEY studied. None of the modern marketing “guru's” talk about this period in history, but all their work stems from the discoveries made during this time.

Following these footsteps, you can eventually find the real basics which make all marketing work.

Really work.

That is exactly how these books were uncovered. While each separately tells pieces of the puzzle, together they tell the evolution of advertising as it exists today. All the advances made by others since can be directly traced to the breakthroughs made during this time.

These five books each tell their own piece to the puzzle.
  • Scientific Advertising and My Life in Advertising, by Claude C. Hopkins
  • Reason Why Advertising and Intensive Advertising, by John E. Kennedy
  • The Lasker Lectures, by Albert D. Lasker

Albert Lasker gave the narrative, telling where he first met and hired John E. Kennedy and Claude Hopkins. When you read those copywriters' works in turn, the lights come on. You'll see where all the new, “modern” breakthroughs have come from and why they get results. Even though they happened a hundred or so years ago...

Beyond that – when you study the ads these three created, and internalize them – you'll have learned everything they know. Then, when studying the later “big names” in the field, it will make whatever these newer "guru's" say open up new doors (and sales) for you. Way open.

All the secrets hidden in plain sight. Just in need of a bit of dusting off...

Get Your Copy Today!
Available as a KDP exclusive on Amazon:

http://www.amazon.com/dp/B00MERYPJE


Trade paperback (6"x9") available on Lulu and soon on Amazon and all brick-and-mortar bookstores
Support independent publishing: Buy this book on Lulu.

66 comments:

  1. This blog website is pretty cool! How was it made ! Polus Media advertise platform

    ReplyDelete
  2. The CSOne is web-based maintenance management software designed for maintenance and repair service providers. It is specifically designed to fulfill the requirements for these services and successfully improved productivity of thousands of users around the world bsdisplays

    ReplyDelete
  3. I have read your blog it is very helpful for me. I want to say thanks to you. I have bookmark your site for future updates. marketing 1on1

    ReplyDelete
  4. 나는 이것을 읽을 것입니다. 꼭 돌아 올게요. 공유해 주셔서 감사합니다. 그리고이 기사는 우리가 현실을 관찰 할 수있는 빛을 제공합니다. 이것은 매우 좋은 것이며 심층적 인 정보를 제공합니다. 이 멋진 기사에 감사드립니다 ... 토토

    ReplyDelete
  5. 정말 환상적인 웹 사이트입니다. 공유해 주셔서 감사합니다 ✅ 읽은 후에 완전히 평가할 것임은 의심 할 여지가 없습니다. 토토검증

    ReplyDelete
  6. Oh my goodness! an excellent article dude. Thank you However I'm experiencing problem with ur rss. Do not know why Cannot register for it. Could there be any person getting identical rss difficulty? Anybody who knows kindly respond. Thnkx dentist in tijuana mexico

    ReplyDelete
  7. Hi, I log on to your new stuff like every week. Your humoristic style is witty, keep it up 먹튀폴리스

    ReplyDelete
  8. Nice sharing amazing one keep sharing more thanks for all lovely one 토토사이트

    ReplyDelete
  9. I  have read your article; it is very informative and helpful for me. I admire the valuable information you offer in your articles. Thanks for posting it.   안전놀이터

    ReplyDelete
  10. You have a good point here!I totally agree with what you have said!!Thanks for sharing your views...hope more people will read this article!!! 토토사이트

    ReplyDelete
  11. This is really likewise an incredibly beneficial placing most of us severely encountered shopping as a result of. It truly is faraway from each and every day we have now possibility to think about something 토토사이트

    ReplyDelete
  12. I think this is an enlightening post and it is extremely helpful and learned. hence, I might want to thank you for the endeavors you have made in composing this article. 안전놀이터추천

    ReplyDelete
  13. Thanks, I’ve been searching for info about this subject matter for ages and yours is the best I have located so far. 메이저놀이터

    ReplyDelete
  14. I am definitely enjoying your website. You definitely have some great insight and great stories. 카지노사이트

    ReplyDelete
  15. valuable data on themes that bounty are intrigued on for this great post.Admiring the time and exertion you put into your b!.. 토토사이트

    ReplyDelete
  16. Awesome article, it was exceptionally helpful! I simply began in this and I'm becoming more acquainted with it better! 안전놀이터

    ReplyDelete
  17. Much thanks to you such a great amount for sharing this awesome blog.Very moving and accommodating too.Hope you keep on sharing a greater amount of your ideas.I will love to peruse. 안전놀이터

    ReplyDelete
  18. Im no expert, but I believe you just made an excellent point. You certainly fully understand what youre speaking about, and I can truly get behind that.   먹튀검증

    ReplyDelete
  19. I am jovial you take pride in what you write. It makes you stand way out from many other writers that can not push high-quality content like you  토토사이트

    ReplyDelete
  20. Thank you so much for sharing all this wonderful info with the how-to’s!!!! It is so appreciated 먹튀폴리스

    ReplyDelete
  21. Your content is nothing short of bright in many forms. I think this is friendly and eye-opening material. I have gotten so many ideas from your blog. Thank you so much. 먹튀폴리스

    ReplyDelete
  22. 토토사이트 and i also actually appreciate your website content continuously. Your content has really peaks my interest.

    ReplyDelete
  23. but I believe it will help a lot in my country I'll come often. I hope you prosper 보증업체추천

    ReplyDelete
  24. Every time you have this place like this,먹튀 wonderful points altogether,Perfect.

    ReplyDelete
  25. That's a really good piece of data. Amazing 먹튀 Plz answer back as I’m looking to construct

    ReplyDelete
  26. It’s really a nice and helpful piece of info. I’m glad that you just shared this helpful info with us. Please keep us informed 토토사이트

    ReplyDelete
  27. 안전놀이터 for you to discovered this website write-up, My group is shopping more often than not regarding this. This can be

    ReplyDelete
  28. He's growing up. It's growing. Every time you have this place like this, 보증업체

    ReplyDelete
  29. Very helpful advice in this particular article! 카지노사이트 Look advanced to far added agreeable from you

    ReplyDelete
  30. I wan.ted to know about starting my web log.I think you have what you need to set up, and you have a blog.
    egaon

    ReplyDelete
  31. Thank you very much for all your the greatest websites on the net. I will recommend proposals on this site. Your shares are very interesting and very enriching 스포츠사이트

    ReplyDelete
  32. Sublimely composed article, if just all bloggers offered the same substance as you, the web would be an obviously better place 안전공원

    ReplyDelete
  33. 토토사이트 composed article, if just all bloggers offered the same substance as you, the web would be an obviously better place

    ReplyDelete
  34. It's always coming. This blog is great You’re incredible! Thank you! 먹튀보증업체

    ReplyDelete
  35. I'll come and read every day. It's really nice to have a place like this 안전카지노 You’re incredible! Thank you!

    ReplyDelete
  36. Awesome article, I simply began in this and I'm becoming more acquainted with it better! Cheers, keep doing awesome! 슬롯사이트

    ReplyDelete
  37. I think the restaurant which you told me in the letter is very interesting. I also like to eat out and I usually go to a restaurant for dinner with my family tiwce a month.,The food is deliciuous so we enjoy it very much. The service is also quick and frienfdly 스포츠토토


    ReplyDelete
  38. I love your blog.. very nice colors & theme. Did you create this website yourself
    or did you hire someone to do it for you? Plz reply as I'm
    looking to create my own blog and would like to find out where u got this from.
    thanks a lot 카지노

    ReplyDelete
  39. Hello, I read the post well. 안전놀이터추천 It's a really interesting topic and it has helped me a lot. In fact, I also run a website with similar content to your posting. Please visit once


    ReplyDelete
  40. What a nice post! I'm so happy to read this. 토토사이트추천 What you wrote was very helpful to me. Thank you. Actually, I run a site similar to you. If you have time, could you visit my site? Please leave your comments after reading what I wrote. If you do so, I will actively reflect your opinion. I think it will be a great help to run my site. Have a good day.


    ReplyDelete
  41. you have got done a exquisite activity on this newsletter. It’s very readable and fairly sensible. You've got even controlled to make it understandable and clean to read. You have got a few real writing expertise. Thank you. I am for the primary time here. I discovered this board and i in locating it clearly useful & it helped me out a lot. I hope to present some thing lower back and assist others consisting of you helped me. Without difficulty, the thing is really the great subject matter in this registry related problem. I match in with your conclusions and could eagerly look forward to your subsequent updates. 먹튀검증

    ReplyDelete
  42. It’s so top notch that i can not afford to not undergo this precious data every time i surf the internet! I am glad to discover this post very beneficial for me, because it incorporates lot of facts. I constantly prefer to study the excellent and happy i discovered this thing in you submit. Thanks 헤이먹튀

    ReplyDelete
  43. I would really like to mention that this blog without a doubt convinced me to do it! Thanks, very good put up 먹튀폴리스

    ReplyDelete
  44. i predicted to make you the little remark just to specific profound gratitude a ton certainly approximately the putting checks you've recorded in this article. It's actually charitable with you to supply straightforwardly exactly what numerous people may also have promoted for a virtual ebook to get a few gain for themselves, specifically considering the way which you may really have executed it at the off chance that you wanted. The ones focuses additionally served like a respectable approach to be sure that the relaxation have comparable longing sincerely like my personal non-public to see a lot of extra as far as this issue. I am sure there are appreciably more lovable conferences the front and middle for folks who inspect your weblog. I'm very intrigued with your composing skills and furthermore with the design to your blog. Is this a paid concern or did you regulate it yourself? Whichever way keep up the top notch first-rate composition, it's far uncommon to peer an notable weblog like this one nowadays.. I suppose different website proprietors ought to receive this web site as a model, spotless and excellent client pleasant style and plan, now not to say the substance. You're a expert in this subject matter! 토디즈

    ReplyDelete
  45. Many thanks for the article, I have a lot of spray lining knowledge but always learn something new. Keep up the good work and thank you again. 먹튀사이트


    ReplyDelete
  46. i definitely wanted to submit a brief phrase in an effort to respect you for all the superb facts you are showing on this website online. My time eating net studies has on the quit been rewarded with reliable information to exchange with my classmates and pals. I would repeat that most of us readers are unequivocally blessed to be in a extraordinary network with many ideal people with very beneficial methods. I experience in reality lucky to have visible the web web page and stay up for heaps of more terrific times studying right here. Thank you lots over again for the whole thing. Thank you plenty for presenting people with an exceedingly high-quality possiblity to read important critiques from right here. It is also very outstanding and as nicely , full of amusement for me and my workplace co-workers to go looking your website at a minimal thrice in a single week to study thru the clean guidance you'll have. And finally, i’m also always pleased with the stunning methods you serve. Sure two ideas in this posting are truly the best we've got had. 헤이먹튀

    ReplyDelete
  47. i desire to show my gratitude on your kindness giving support to oldsters who've the want for help with in this problem matter. Your non-public dedication to passing the answer throughout turned into extraordinarily informative and has frequently recommended guys and women like me to reap their goals. Your new beneficial ebook manner an entire lot to me and particularly to my fellow people. Many thank you; from all of us people. Thanks for each one of your hard work in this weblog. My mom delights in conducting investigation and it’s easy to grasp why. My spouse and i observe all regarding the dynamic approaches you offer useful techniques to your internet site and invigorate contribution from others at the place of hobby while our favorite daughter is learning a whole lot. Enjoy the rest of the 12 months. You're accomplishing a exceptional activity. I actually wanted to develop a small word to realize you for a number of the cute recommendation you're putting at this internet site. My time-ingesting net look up has now been paid with splendid recommendations to move over with my colleagues. I'd claim that we site visitors are simply lucky to live in a first-class network with many cute people with amazing suggestions. I feel very tons blessed to have found your internet page and stay up for really more cool minutes studying right here. Thanks a lot all over again for all of the information. 먹튀검증

    ReplyDelete
  48. happy to visit your blog, i'm with the aid of all money owed ahead to extra reliable articles and that i assume we as a whole want to thank such a variety of properly articles, blog to impart to us. Superior put up, keep up with this brilliant paintings. It is pleasant to recognise that this subject matter is being additionally blanketed on this net web page so cheers for taking the time to speak about this! Thank you time and again! First-rate, an extremely good article that i genuinely enjoyed. Furthermore kurt russell christmas coat, i can't assist considering why i failed to peruse it prior. I continue to be tuned and aware of the following. 꽁머니

    ReplyDelete
  49. you've got a good point here! I definitely agree with what you have said !! Thanks for sharing your views ... Wish greater human beings will read this text . I have browsed most of your posts. This post is probably where i were given the most. That is a tremendous website, thanks for sharing. There's no doubt i'd completely charge it after i study what the concept approximately this article is. You did a pleasing . You have achieved a extraordinary process with you internet site 카지노

    ReplyDelete
  50. I've been troubled for several days with this topic. 메이저놀이터추천, But by chance looking at your post solved my problem! I will leave my blog, so when would you like to visit it?


    ReplyDelete
  51. You were great and everyone received so much from your experience and knowledge. Absolutely amazing, thank you for sharing your knowledge with me.

    바카라사이트

    ReplyDelete
  52. I'm so happy to finally find a post with what I want. 메이저놀이터추천 You have inspired me a lot. If you are satisfied, please visit my website and leave your feedback.


    ReplyDelete
  53. I’m thinking some of my readers might find a bit of this interesting. Do you mind if I post a clip from this and link back? Thanks 안전놀이터


    ReplyDelete
  54. Your article has answered the question I was wondering about! I would like to write a thesis on this subject, but I would like you to give your opinion once :D카지노슬롯


    ReplyDelete
  55. What a nice post! I'm so happy to read this. 카지노사이트검증 What you wrote was very helpful to me. Thank you. Actually, I run a site similar to you. If you have time, could you visit my site? Please leave your comments after reading what I wrote. If you do so, I will actively reflect your opinion. I think it will be a great help to run my site. Have a good day.


    ReplyDelete
  56. I finally found what I was looking for! I'm so happy. 우리카지노


    ReplyDelete
  57. We absolutely love your blog and find almost all of your post’s to be just what I’m looking for.
    Do you offer guest writers to write content for you personally? I wouldn’t mind publishing a post or elaborating on a number of the subjects you write regarding here. Again, awesome web log! ufa 168

    ReplyDelete
  58. Work Is Not Longer A Place Pay securely utilizing our Payment framework, discharge installments as per a timetable of achievements you set, or pay just upon fulfillment. You are in charge, so you will settle on choices . Fascinating subject for a blog. I have been scanning the Internet for the sake of entertainment and happened upon your site. Breathtaking post. Much obliged a ton for sharing your insight! It is extraordinary to see that a few group actually put in an exertion into dealing with their sites. I'll make certain to return again genuine soon. this is truly fascinating perusing. I'm happy I discovered this and had the opportunity to understand it. Extraordinary occupation on this substance. I like it. 토토사이트

    ReplyDelete
  59. Wonderful article, it was astoundingly useful! I just started in this and I'm getting more familiar with it better! Cheers, continue to do magnificent! I have as of late began a blog, the data you give on this webpage has helped me enormously. Much obliged for the entirety of your time and work. Much obliged for some other enlightening site. What other place may just I get that sort of data written in a particularly amazing way? I've a task that I'm seconds ago dealing with, and I've been at the post for such data. I truly appreciate basically perusing the entirety of your weblogs. Essentially needed to educate you that you have individuals like me who like your work. Certainly an incredible post. Caps off to you! The data that you have given is extremely useful . 메이저놀이터순위

    ReplyDelete
  60. Excellent blog you have here.. It’s hard to find quality writing like yours nowadays. I seriously appreciate people like you! For newest news you have to pay a quick visit internet and on web I found this website as a most excellent web site for latest updates . Thanks for your whole work on this website. My mom take interest in doing research and it’s really easy to understand why. Most of us know all about the lively form you deliver rewarding strategies on your website and even improve response from other people about this point then our own simple princess is actually learning a great deal. Take pleasure in the remaining portion of the year. Your carrying out a really great job. 토토사이트

    ReplyDelete
  61. I have been reading out many of your articles and it’s clever stuff. I will make sure to bookmark your blog.
    메이저사이트
    경마

    ReplyDelete
  62. I have recently started a web site, the information you offer on this web site has helped me tremendously. Thanks for a
    바카라
    ll of your time & work.
    사설토토

    ReplyDelete
  63. I've been surfing for articles that might be helpful to me for a while. I've been searching for information for hours but couldn't find it. But this article has been very helpful to me. I think this is a really valuable and useful article. I have added it to my bookmarks, and I will visit often to subscribe.
    토토사이트 검증

    ReplyDelete